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We’ve updated our Terms of Use. You can review the changes here.

The Lion's Share

by Substance810 & Observe since '98

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  • Streaming + Download

    Includes unlimited streaming via the free Bandcamp app, plus high-quality download in MP3, FLAC and more.
    Purchasable with gift card

      $9.99 USD  or more

     

  • Test Pressing w/ Variant Sleeve & OBI
    Record/Vinyl + Digital Album

    Black vinyl test pressing. Each one comes in a variant sleeve featuring art by Greg Rappa. Includes OBI strip and PVC bag. LIMIT 1 PER CUSTOMER. ORDERS WILL BE CANCELLED AND REFUNDED IF MORE THEN 1 COPY IS ORDERED.

    Includes unlimited streaming of The Lion's Share via the free Bandcamp app, plus high-quality download in MP3, FLAC and more.

    Sold Out

  • 12 inch Vinyl (3 Color Splatter) w/OBI
    Record/Vinyl + Digital Album

    12 inch Vinyl. Black/red splatter on clear vinyl with green center. Includes color OBI strip, premium glossy sleeve, PVC bag and 4" x 4" sticker. Featuring album art designed by RDRB. LIMIT 2 PER CUSTOMER. ORDERS WILL BE CANCELLED AND REFUNDED IF MORE THEN 2 COPIES ARE ORDERED.

    Includes unlimited streaming of The Lion's Share via the free Bandcamp app, plus high-quality download in MP3, FLAC and more.

    Sold Out

  • Limited Edition CD (Artist Copy)
    Compact Disc (CD) + Digital Album

    Note: This is an artist copy and is not numbered as a result. All CD's are factory sealed in shrink wrap.

    Includes unlimited streaming of The Lion's Share via the free Bandcamp app, plus high-quality download in MP3, FLAC and more.

    Sold Out

  • Complete Bundle
    Record/Vinyl + Digital Album

    Includes the following...
    - Splatter vinyl autographed by Observe since '98
    - Sealed copy of the cassette
    - Sealed copy of the CD
    - Sealed copy of the instrumental edition on CD

    Includes unlimited streaming of The Lion's Share via the free Bandcamp app, plus high-quality download in MP3, FLAC and more.

    Sold Out

  • Limited Edition Cassette - Artists copy
    Cassette + Digital Album

    Full color J-card. On shell printing on both sides of the cassette. Sealed copy.

    Includes unlimited streaming of The Lion's Share via the free Bandcamp app, plus high-quality download in MP3, FLAC and more.

    Sold Out

  • Collectors Edition Reissue w/ OBI
    Record/Vinyl + Digital Album

    smoky, transparent vinyl with black splatter and gold center. Full color jacket and full color inner sleeve. Includes OBI strip.

    Includes unlimited streaming of The Lion's Share via the free Bandcamp app, plus high-quality download in MP3, FLAC and more.

    Sold Out

  • Collectors Edition Reissue
    Record/Vinyl + Digital Album

    Smoky, transparent vinyl with black splatter and gold center. Full color jacket and full color inner sleeve.

    Includes unlimited streaming of The Lion's Share via the free Bandcamp app, plus high-quality download in MP3, FLAC and more.

    Sold Out

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about

"The main complaint about the new era of Hip-Hop is a distinct lack of creativity and substance. Yet one just has to have their ear to the ground to know there is a sizable contingent carrying the torch for intricate wordplay and sample-based beats. One such crusader fighting the good fight is Port Huron emcee Substance810. As he puts it, “The name is literal, I’m bringing real substance. I’m giving listeners me on every song, with every word. I feel it’s my responsibility to be as transparent as possible.” 810 is the area code for East Central Michigan, added as a way to put his region on the map. As a part of the Umbrella Collective and as a solo artist, Sub has been making a lot of noise over the last couple of years. If his recent LP with legendary Beat Junkies DJ, D-Styles, is any indication, his time is nigh.

After dropping a barrage of stink face-inducing bars on Observe since ’98’s “Muerte de un Salvaje” LP, Sub was approached by the producer/label owner to do a full-length project. Observe is well known for his archaeological deep digs for samples, and when it comes to his producer albums, he tends to pick a specific country and style of music to pull from to create a cohesive body of work. On principle, he eschews the all too common soul sample. However, he took it as a challenge when Sub requested “that soul sound,” and then revelled in the thrill of unearthing records untouched by fellow crate diggers.

The result of this artistic pairing is music that was created with incredible ease. No sooner would Observe send over the beats than Substance would have the verses back to him. It’s almost like the lyrics wrote themselves. Similarly, the emcees they invited to contribute, effortlessly heighten the vibe. “The Lion’s Share” will take you back to a time when heads focused on crafting a timeless classic, rather than pumping out release after release strictly for financial gain."

- Jordan Commandeur

FEATURING APPEARANCES BY SUPREME CEREBRAL,
JAMIL HONESTY, MICKEY DIAMOND, ASUN EASTWOOD,
DJ GRAZZHOPPA, MAZE OVERLAY & RALPHIIE REESE!

CD'S & CASSETTES AVAILABLE AT WWW.SUBSTANCE810.COM

credits

released April 20, 2023

All lyrics/Vocals by Substance810 unless otherwise noted
All tracks produced, mixed and mastered by Observe since '98
Executive produced by Substance810
Album artwork by RDRB
Test Press/CD artwork by Greg Rappa
OBI translation by Michael Tolstrup

license

all rights reserved

tags

about

Loretta Records Madison, Wisconsin

The future of fly shit is here.

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